Categories
Business Classifieds CMS Newspaper Small Business

Classifieds Theme

classifieds-mainClassifieds Theme is a complete classified ads system for WordPress. Meaning you do not need to adapt your current site using a wordpress classifieds plugin.

According to the publishers of the theme it ‘allows anyone to easily turn a standard wordpress blog into a powerful community driven classified ads serving platform’ its basically a piece of classifieds website software.

The look of the theme is very basic and if you are running a classified ads site or want to take your classifieds online then this is a very good thing indeed. You need the focus of your site to be your customers ads not the surrounding graphics and banners, this theme achieves this very well. The ads are nicely separated with alternating background colours, and can easily catagorised and tagged by the customer, making them easy to find by visitors.

The demo site which is viewable here
charges its users $3 per 99 days for each advert. You can easily change this to any amount you want, we would recommend using a $1 / £1 per 14 days ratio for maximum profit and affordability. All payments are collected via paypal and there is no need for your customers to go through the annoying join / sign up process before they can place an ad. However if you are an avid mailing list collector then there is plenty of opportunity for your customers to sign up.

Classifieds Theme. Simple layout. Maximum Profit
Classifieds Theme. Simple layout. Maximum Profit

The scope for this theme is huge. For example coupon code and promo code sites are becoming big business in the current economic climate and this theme is perfect for that use, it already looks very similar to a lot of the major players sites.

Free classified websites like Gumtree, Freecycle and Craigslist are some of the biggest in the classifieds market and although they offer many of their postings for free they make up the rest of their income from on site advertising. Why not use this theme for a similar use? It has built in adsense and plenty of banner space.

The developers of Classifieds Theme have paid a lot of attention to how other similar sites work. More importantly they have picked out the most important ‘pros’ of these sites while avoiding their ‘cons’ like the plague! This theme has far too many features to go into detail here but here is a list of just some of them:

Features

  • Paypal integration
  • Lightbox style gallery for product images
  • Ad Tagging
  • Auto pruning
  • Featured classifieds
  • Adsense integration
  • Ad rotation (avoid banner blindness)
  • Category specific advertising ready
  • Advanced ads management
  • Auto payments
  • Email notifications for newly submitted ads
  • Email notifications for payments received
  • Contact seller form
  • Email a friend button
  • Print view button
  • Custom login bo
  • Theme options panel
  • Theme support
  • Unlimited theme customization (open source)
  • RSS feed displays latest classifieds
  • All necessary plugins are included with the theme

See what we mean? This is a serious tool and it is very intuitive, for instance take a look at the individual ad page for an iPhone below.

Individual ad page. Note the Adsense banners and contact seller form
Individual ad page. Note the Adsense banners and contact seller form

See how the banners and Adsense have changed to be relevant to the product the seller is advertising without disturbing the look of the theme or becoming dominant over the sellers ad. The one thing we would change here is the positioning of the product images. They are too far down the page and need to be close to the top to become more of a feature. This is a big shame because when clicked the product images open full screen in a lightbox style gallery overlay with easy navigation to browse all the different angles and views the seller has uploaded. Note that this page also has an ‘ask the seller a question’ form as well as a comments form. Both very important when building a classifieds community.

If you do run a classifieds based business (or similar) then you really need to consider this theme if you want to maximise your profits and make usage easy for your customers. If you already have a website then this should be a big wake up call to upgrade if your existing site does not meet the full spec of this one.

Buying this theme reveals an interesting option. As well as the usual single license and multi user license (if you wish to install on more than one site). The developers also offer a reseller option. If you are a web developer, sell themes or simply have many clients who would be interested in this theme then you can pay a one off fee and then resell the classifieds theme for as much as you want and as many times as you want. You can also redevelop it and sell it with no comeback. Click here to see all the different options available.

If you are not a developer and simply need this theme installed for you then please click the ‘install’ link below.

Categories
CMS Small Business Themes

WP Full Site

WP Full Site is a free theme which aims to turn WordPress into a free CMS (content management system) for small businesses. According to the makers of this theme, every small business should have at least:

  • An obvious way to be contacted, hence the phone number and email link at the very top of the website
  • A clear, concise call to action accompanied by an attention grabbing graphic
  • The option to have or blog or not have a blog

Ok pretty obvious stuff but their wp cms theme does realise all three of these options and allows you to implement them.

The advantage of having a CMS is that you get a nice backend area of your website that only you or your staff can access. Once there you get some very simple but powerful tools to change the content of your site (no more difficult than using Microsoft Word), allowing you to keep it nice and fresh and always up to date, this is very important to your customers as it projects the feeling of a legitimate business, stale sites with old or out of date information very often have the reverse effect!

Click to see the full size home page
Click to see the full size home page
Although the look of the theme itself is basic it does what it says on the box and once your company logos and colours are in there you should have a very nice looking site.

Your contact information is always kept visible at the top of the site which is also very important for potential customers, the email link can easily be changed into a link to a contact form if you prefer. The theme also offers the chance for your company to run a blog (or latest news / current projects… etc) this also helps prevent the ‘stale site’ syndrome and helps your visibility and rankings in search engines.

If you do go for this theme then make sure you bookmark the demo page and keep checking back (or RSS it) as there is a promise of future tutorials and updates which you wont want to miss out on.

One word of warning to those who have never encountered WordPress before (or simply arn’t techie) or if you feel that this would be too tasking or if it is the only thing putting you off using this site then we do offer an installation service and would be happy to install and set-up this website for you. Please see ‘Install Info‘ for more information or click the ‘Install’ link at the bottom of this page if you would like this service.

WP Full Site offers a free download here

You need to install this theme first

Or use the INSTALL option below

Categories
Magazine Newspaper Themes

The New Yorker

newyorkerThis is a huge, huge site. If you ever wanted to run an online newspaper with retro broadsheet style then here is your chance. This is a WordPress compatible ‘theme’ and comes complete with all the widgets and plugins that you will need to have complete control over your newspaper without ever having to resort to using code. This is basically a ready to go CMS newspaper site.

If reto is not quite your thing then the fonts and styles used are pretty easy to customize aswell as colours etc.

Features

  • Comprehensive theme control panel (136 settings)
  • 37 Widgetised areas
  • Dynamic drop-down navigational menu
  • Advertisement banner management
  • Dynamic video block
  • Compatible on all major browsers
  • Suitable for magazine sites as an entry page or complete site
  • Painstakingly validated code (XHTML and CSS)

If you are going to manage and update this site yourself then we would recommend reading through the homepage and demo (links below) very carefully if you are not familiar with WordPress. This is probably not the best site for newbies, however for the price ($39) it stands head and shoulders over other traditional newspaper solutions available.